Showing posts with label Search 6.0. Show all posts
Showing posts with label Search 6.0. Show all posts

Friday

A short history of the evolution of search

Today while searching through the latest SEO news I just stumbled upon Danny Sullivan blog post "The Evolution of Search" on Moz. I appreciate the time he spend to created such an interesting video about the evolution of search.An interesting blog every search engine industry professional must read.

The blog pulled me back to the time that ranked websites for number of same words, for example let say 100 times "travel" on a particular website will make it rank higher than website have 99 times the same word. I also remember the time when search engine optimiser used to bombard a website with meta keywords to make their website on top search engine page results (SERP's).

He also explained about the time of Yahoo, as a human-based search engine with website being listed due to the fact someone went to the website and added it with a review. The phase of search with Search 1.0, Search 2.0, Search 3.0 etc is well explained in his blog post on Moz.

The blog post also gave detailed information about horizontal search and vertical search. The search specific information will be shown in separate vertical search engines for different searches like news, blogs, images, shopping etc.

The universal search by Google is also explained in the best possible manner. The blog of Danny Sullivan on Moz also explains a lot on location based search patterns and conventional search.

The blog ends with Danny Sullivan's thought about Search 6.0.

Watch the video on "The Evolution of Search"