Rise of Latent Semantic Indexing in Google Search

Google recently killed the tilde search operator (~) and it seems to be a sign that Google search might soon give more priority to Latent Semantic Indexing (LSI). The tilde search operator have been used by only a few SEO consultants, SEO strategist and SEO managers. The tilde search operator returned synonyms of words and this could have really helped search engine optimisation consultants to easily search out semantically related terms and words. As a leading SEO consultant in India, I always took tilde search operator (~) as a boon to determine more relevant keywords of my website's most important keywords. I can't seem to think of a reason as to why Google dropped the tilde search operator other than assigning more importance to latent semantic indexing (LSI) in Google search results. I have previously written a post describing the importance of Latent Semantic Indexing (LSI) in search engine optimisation (SEO).

Read: Role of Latent Semantic Indexing in SEO

Do share your views about Google recent removal of tilde search operator (~). 

Role of Latent Semantic Indexing in SEO (Search Engine Optimisation)

Content has been the king, content is the king and will be the king always.Latent Semantic Indexing (LSI) is a document indexing process/ content indexing process of discovering words and phrases that are similar to a search term from website content. Latent Semantic Indexing (LSI) is going to be used more by search engines to show high quality websites in their search engine result pages. For example search engine optimisation semantically related words and phrases would be SEO, SEO services, search engine marketing, online marketing, internet marketing, website optimisation and online promotions. LSI is getting more importance as search engines are tweaking their algorithm in a way to show the most relevant result in their search engine result pages (SERP's) for each word searched. LSI now playing an highly important role in returning the best result on search engine results pages (SERPs) of each search engine. Google being the search engine leader always using the updated search algorithm to show the most relevant search results on their search engine result pages (SERP's). I really mean what I said in the case of content. Quality content is king as long as you keep it better with good keyword technique and give greater importance to the user. A quality content will definitely have the right proposition of keywords and synonyms to make the search engine spiders understand that the content is not just to rank the website on top but rather for users who will get valuable information from the content. I have now explained every aspect of LSI and hope that this will really help you all to generate high quality content that offers users the required information.

If you would like to get in touch with me regarding SEO services do send a mail to cijo_abraham@yahoo.com